By building content around your customers’ interests, you can ensure better traffic and improved conversions. But first, you need to identify exactly what it is your audience is looking for, and that means you need powerful keyword research from Marketing Ai. Our keyword research takes into account your competition/industry keyword ranking data along with your own domain’s keyword ranking data. It then factors that against a keyword’s average monthly search volume, difficulty to rank, and cost per click bid. The end result? You get the inside scoop on the keywords that keep customers coming back for more.

Sometimes it’s not just about what you know; it’s about who you know. The pages that link to your site carry with them authority — authority that search engines take into account when determining results rankings. We build and execute a thorough backlink acquisition strategy to ensure that your pages rank well for their targeted keywords. All of our links go through a rigorous acquisition and vetting process, so that your site will always have the right connections to support your SEO goals.

For good or bad, what’s going on behind the scenes of your site is affecting your rankings. That’s why our SEO specialists dig deeper. We put your site’s overall technical SEO configurations under a microscope, optimizing not only for the current SEO strategy, but also long term success. This includes running a site audit to identify ways to improve the technical SEO of a site and then cooperating with your internal team to ensure that everything’s working the way it should be to get you the best possible results.

Moving is a pain, and that goes double for moving your site. Transferring your site over to a new location, platform, structure, etc. can have a serious impact on its rankings and effectiveness. We can help. As part of our site migration services, we’ll work with your dev team to ensure that the build of the site is adhering to SEO best practices, and that any fixes that need to be made are implemented before everything goes live. This process will be on-going leading up to migration day. And once the site is launched, we’ll continue to work closely with your team to identify and address any other issues that might arise.

In this day of unparalleled digital visibility, sometimes even the smallest mistakes (or misconceptions) can have a significant negative impact on a brand’s reputation. Marketing Ai has the tools and the talent to ensure that your story is being told by the most reliable source: you. By managing brand search engine results and creating positive, high-quality content for your business, we can help your company outshine the negative press.